The Fox Den

We used the restaurant's fun and whimsical logo as inspiration for the unconventional menu design.

By creating a website separate from the Country Club's, we began to build a separate brand.

Drawing on the viral saying "Oh for fox sake," we created sporty tank tops that combine the popular phrase and the company's logo.

To draw a younger crowd, we created an Instagram account to highlight the food and atmosphere of the restaurant and to promote weekly live music.