The Fox Den
Industry: Food and Beverage
Services: Menu Design, Website, Apparel Design, Instagram
When Linwood Country Club introduced The Fox Den in 2020, it was important to differentiate the new casual outdoor dining outlet from the more upscale dining experience customers expect from a country club.
We used the restaurant's fun and whimsical logo as inspiration for the unconventional menu design.
Website Design & Development
By creating a website separate from the Country Club's, we began to build a separate brand.
Drawing on the viral saying "Oh for fox sake," we created sporty tank tops that combine the popular phrase and the company's logo.
To draw a younger crowd, we created an Instagram account to highlight the food and atmosphere of the restaurant and to promote weekly live music.